The World Cup

The World Cup

Topic:Soccer has been a sport that has benefited enormously from the growth in satellite and cable television. There has been much research on how the sport more broadly (and its regulatory body FIFA) have benefited from the rise of global media. In addition, specific national leagues (such as Spain’s La Liga, England’s Premier League, or Italy’s Serie A) have had a global influence. By focusing on either one league, one team, or one event (such as the World Cup), demonstrate how soccer has benefited from globalization. You are free to empty the term ‘benefit’ as you see fit (so whether it is economic, cultural, national etc.).
Completed essays should be 2000 words (approximately 8 typed pages) in length. Your bibliography, title page, and any supplemental matter is not part of this word count. All sources should be properly credited and all quotations (and paraphrasings) appropriately acknowledged using the citation methods set out in the CPCF online style guide ( student-success/essay-style-guidelines).

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The Federation Internationale de Football Association, the international soccer governing body, has awarded U.S. TV rights for the 2010 and 2014 Word Cups to ABC/ESPN for a reported $100 million for English-language broadcast and cable rights, and to Univision for $300 million for U.S. Hispanic rights, sources familiar with the negotiations said.(ADDENDA)(Brief Article). (2005). MEDIAWEEK, (39). 3.

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Dietschy, P. (2012). Football imagery and colonial legacy: Zaire’s disastrous campaign during the 1974 World Cup. Soccer & Society, 13(2), 222-238.
Cubizolles, S. (2011). Marketing Identity and Place: The Case of the Stellenbosch Kayamandi Economic Corridor Before the 2010 World Cup in South Africa. Journal Of Sport & Tourism, 16(1), 33-53. doi:10.1080/14775085.2011.568087

von Scheve, C., Beyer, M., Ismer, S., Kozlowska, M., & Morawetz, C. (n.d). Emotional entrainment, national symbols, and identification: A naturalistic study around the men’s football World Cup. Current Sociology, 62(1), 3-23.

Wenner, L. A. (1994). LOVING THE GAME TO DEATH: HEROES, GOATS, AND SPECTATOR EMOTION. Journal Of Sport & Social Issues, 18(4), 299-302.
Mackenzie Connett
The World Cup

The World Cup bring out the benefit for the economic in country, cultural identity and national identity to football national. Globalization of football s world wide and there are benefit to the country that is hosting the World Cup and to the team itself. The World Cup bring many fan, supporter, follower and flaneur together and many way. Economic is one of the way for the World Cup to gains benefit to the team or country that is hosting. By having tourism it is going to help that country increases in their economic value. Also fans is one of the biggest help to the World Cup example tickets and merchandise. Last thing for economic is media and advertising about the World Cup. The cultural identity are the supporters and the fans, many people who grown up in European country or third world countries are more attach to football instead of North America people. Football bring people together and it also put people into classification of which team are they fallen under. The national identity, classify as showing pride to their own team and loyalty to the team and being a great supporter through the whole seasons. They take the stand for they own team and defense them to their believe. Many of this benefit help out the World Cup and bring people together in many different way. The benefit of having many fans, supporters, followers and flaneurs are increasing in economy, cultural and national identity.


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